Design Events
Aesthetique
Introduction
"There's no particular evidence that any of the lower mammals or any of the other animals have any interest in aesthetics at all. But Homo sapiens does, always has and always will."-Jock Sturges
The one quality about a well engineered product that invariably attracts our attention is its Aesthetics. Aesthetics has become the key ingredient to the success of any product and is as important a factor as its actual working. The most successful products of the century i-pod per say – are credited to their extraordinary pleasing aesthetics.
Aesthetique is an event that gives wings to the stupendous power of imagination of human mind. The event which brings forth the best in you and gives you the freedom to venture beyond your horizons! The challenge is to push your imagination to design a product keeping in mind its aesthetics and ergonomics without affecting the technical abilities of the product. The event also provides a great opportunity for students to try clay modeling, the way it is presently done in the industry.
"Attractive cash prizes and internships from L&T Infotech are up for grabs!"
Total prize money: Rs. 20,000
Format
The event comprises of two stages, an online prelims to be held at first followed by a hands-on modeling of the design to be held at IIT Madras during SHAASTRA 2008.
Prelims:
Participants have to design ONLY the exteriors of the product as per the problem statements and prepare a report containing all the details including the various views of their design and mail it to us.
Format of the Solution :
- The participants can choose any one of the four problems. All problems carry equal weightage.
- A one page write-up explaining the functional aspects of the design ( in .doc or .pdf formats only).
- Any kind of modeling software can be used for creating the design. Hand drawn sketches will also be accepted.
- The views of the design should be submitted only in .jpeg or .jpg format.
- The last date for submission is the morning of September 8th
Finalists
- gears_at_war from NITK, Surathkal
- listless from Kunal Mandal, Kolkata
- sweet sweepers from Hindustan University
- PEEPULS STOP from DJ Academy of Design
- dealchemists from Motilal Nehru National Institute of Technology
- Neha Bajaj from Mahaveer Institute Of Science And Technology, AP
- Intellectuals from NIT, Trichy
- S Varun from R.K.M Vivekananda College, Mylapore
Finals:
The selected teams have to come to IIT Madras during Shaastra for the finals. Teams qualifying for the finals will be notified before hand by email.
For the finals ,the teams have to make a clay or a styrofoam model of their design on the spot. The clay/styrofoam and the tools required for modeling will be provided to the teams and sufficient time will be provided to prepare a model.
A short workshop will also be conducted on clay modeling so as to teach the basics of hand modeling to those who are not familiar with it already.
The teams should also prepare a presentation explaining details of their design and its features and each team will be given 15 minutes to present their design to the judges.
Rules
- Maximum of 3 members per team
- Only one entry per team is allowed
- Team are not allowed to change their design in any way, once they have submitted it for the prelims
- The presentation for the prelims and the finals may be different, but the final presentation has to be mailed before a specific date which will be mentioned here shortly
- Any kind of Plagiarism, if proved will lead to disqualification.
FAQ
- Is knowledge of 3d modeling software essential?
Not necessarily, however any kind of knowledge would definitely help in formulating the design and presenting it.
- Do I have to specify any details about the internal working of the product?
No, you just have to design the exteriors of the product according to the specifications given in the problem statements.
- Is any kind of registration required for this event?
No registration is required for participating in the prelims stage of Aesthetique. All you have to do is send your entries to us to participate
- What is the judging criteria?
Judging will primarily be done on the basis of workability, aesthetics and ergonomics of the design. Additional points will be awarded for creativity.
- Help me...I have no clue about clay modeling.
No need to worry about that, as a workshop will be conducted and tools will also be provided so that you will be at more ease handling the clay.
Contacts
In case of queries visit the Shaastra Helpdesk.
Aesthetique Problem Statement
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